The 3 Best Business Books I Read in 2022

This is the time of year I reflect back on 2022 and think about what worked well and what didn’t. I love belonging to my Smart Boss Business Book group. It is composed of amazing women who share their experiences and how they are applying what they learned from the books we are reading.

Atomic Habits by James Clear.

His theory on making small changes that have big results was really applicable to every part of my life. He presents the Four Laws of Behavior Change as a simple set of rules that we can use to build better habits. They are: 


  1. Make it obvious 
  2. Make it attractive
  3. Make it easy 
  4. Make it satisfying


He also suggested stacking habits to make them more ‘sticky’. I had been wanting to start some type of exercise program to improve my skiing and tennis game. I also wanted to watch more YouTube videos on ways firms like mine were using QuickBooks Online (QBO) in different industries. 


Boom! Thanks to habit stacking, I was watching videos while I walked on a treadmill for 30 minutes every morning. Even the walking and watching started small, I picked short videos, first five minutes and then made them longer every day to increase the amount of time I was walking. I was consistently walking 30 minutes a day in no time and ready to do any sport. I also learned a lot about QBO in different industries.


I love that he really goes away from the norm of setting goals and focuses on the system and who you wish to become. We are always setting goals for ourselves and I haven’t stopped doing that but I do it with a system that will help achieve who I want to be. Look out world!

The Power of What You Don’t Know by Adam Grant

Adam Grant has an interesting way of looking at situations and providing alternative views for you to consider, using humility and skill, like a scientist. He points out that we typically have three mindsets.


“As we think and talk, we often slip into the mindsets of three different professions: preachers, prosecutors, and politicians. In each of these modes, we take on a particular identity and use a distinct set of tools. We go into preacher mode when our sacred beliefs are in jeopardy: we deliver sermons to protect and promote our ideals. We enter prosecutor mode when we recognize flaws in other people’s reasoning: we marshal arguments to prove them wrong and win our case. We shift into politician mode when we’re seeking to win over an audience: we campaign and lobby for the approval of our constituents.”


Instead, he puts forth that we should be thinking like scientists, being actively open-minded, searching for reasons why we might be wrong – not looking for things to reinforce what we already know- then revising our views based on what we learn.


Grant also provides ways to help others see new possibilities using ‘motivational interviewing’. He suggests that you do this by asking open-ended questions, using reflective listening and affirming the person’s desire and ability to change.


I once again found this book applicable in all areas of my life. I was able to practice thinking like a scientist when my team would bring situations to me and I wanted to go down one of the 3 mindsets. This book also made me think more about communications with family members and how I could improve those conversations too.

You Are a Badass at Making Money by Jen Sincero

I was a little hesitant to read this book. I thought it would not be as useful as other books that I had read. As a group we were used to books that gave us clear paths to action. This was more of how to change your attitude and get a healthy relationship with money and use it to create a successful life. I loved her definition of Rich: “Able to afford all the things and experiences required to fully experience your most authentic life” That started me thinking differently about my life and what my current mindset was.

The walls of your comfort zone are lovingly decorated with your lifelong collection of favorite excuses.

I felt like I had a good relationship with money and I think I still do but this definitely made me realize I had put up walls for no reason. I put boundaries on my thinking about how much money I could make and what it took to do it. I told myself stories (excuses) about why I couldn’t make unlimited money.I have 6 kids and my focus is on them (true..but…) and I wanted more than just money, I want a life of interactions with my kids, travel,and fun. I realized I can have all three so why limit my dreams to only what I have decided is possible? 


My three main takeaways:


  1. Money isn’t evil and if you have an adversarial relationship with it, you will keep from realizing your full potential.
  2. Putting positive energy out into the universe, especially about finances, will do wonders to improve your situation.
  3. To make your money goals become reality, get specific about the amount of money you want to have and how you will use it.


She really pushes you to think beyond what you have in front of you and to ask the universe for help. When she starts to talk about the ‘universe’ I wanted to shut down my thoughts, as it sounds very intangible and admittedly a little too out there for me. But having read The Power of What You Don’t Know, I tried to use my scientist mode to lean into this and wrap my head around it. 


It is a different way of thinking and then again it isn’t. She likened it to the voice in your head, a spiritual guide or knowing that there is something bigger than you at work here. Ok, I can get on board with that and delve deeper into changing my attitude to fit with this new outlook on making money. This is an easy read – she is funny and very authentically herself. I really enjoyed reading about someone else’s journey and taking tips from her experiences and applying them to my life.


While we read several books in 2022, these three really made an impact on the way I work, lead my team and my life. I highly recommend them and if you want to continue the conversation or join our women’s Smart Boss Business Book club, email me (Alisa@firststepsfinancial.com) and I will get you on our list!

Our Latest Insight


By Alisa McCabe September 16, 2025
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By Alisa McCabe September 16, 2025
What is Fractional Accounting? Fractional accounting represents a service model where experienced accounting professionals work with multiple clients on a part-time basis rather than being employed full-time by a single company. This arrangement allows businesses to access high-level accounting expertise without the commitment and expense of traditional employment relationships. The services encompassed by fractional accounting are comprehensive and tailored to each business's requirements. These typically include monthly bookkeeping, financial statement preparation, cash flow analysis, budgeting assistance, and strategic financial consulting. Many fractional accountants also provide specialized services such as controller-level oversight, financial process improvement, and preparation for audits or investor presentations. Engagement models vary to accommodate different business needs and preferences. Some companies prefer hourly arrangements for specific projects, while others establish monthly retainers for ongoing support. Project-based engagements work well for seasonal businesses or companies facing particular financial milestones. Cost-Effectiveness: The Primary Advantage The financial benefits of fractional accounting become immediately apparent when comparing costs against traditional full-time employment. A full-time accountant typically commands an annual salary between $68,000 and $82,000, not including benefits, payroll taxes, workers' compensation, office space, equipment, and software licenses. These additional costs can easily add another $15,000 to $25,000 annually. Fractional accounting eliminates these employee-related expenses. Businesses pay only for the services they actually need, when they need them. A small business might spend $1,500 to $5,000 monthly for comprehensive fractional accounting services that would cost significantly more with a full-time employee. For businesses requiring only basic bookkeeping, monthly costs will be considerably lower. Beyond direct cost savings, fractional accounting delivers substantial return on investment through improved financial decision-making. Professional accountants identify deductions, optimize cash flow management, and provide insights that prevent costly mistakes. Many small businesses discover that their fractional accountant's recommendations save them more money than the service costs. This makes it essentially a profit-generating investment rather than just an expense. Access to Expert-Level Expertise One of the most compelling advantages of fractional accounting lies in the caliber of professionals available to small businesses. While a company might only afford a junior-level full-time accountant, fractional accounting provides access to senior professionals with decades of experience, advanced certifications, and specialized knowledge across multiple industries. Their experience working with diverse clients means they can quickly identify patterns, spot potential issues, and recommend solutions based on proven strategies from similar businesses. Fractional accountants maintain current knowledge of ever-changing regulations and industry best practices through continuing education and professional development. This ongoing learning ensures that small businesses benefit from up-to-date expertise without having to invest in training or worry about whether their internal staff stays current with regulatory changes. The strategic guidance these professionals provide helps business owners make informed decisions about expansion, financing, and long-term planning. Scalability and Flexibility Benefits The dynamic nature of small businesses demands accounting support that can adapt quickly to changing circumstances. Fractional accounting excels in providing this flexibility. It allows companies to scale services during busy periods and reduce them during slower times without the complications of hiring, training, or dismissing employees. Economic uncertainties and market fluctuations become more manageable when businesses can adjust their accounting support accordingly. Companies facing temporary downturns can reduce services to essential functions. Conversely, those experiencing unexpected growth can quickly scale up to handle increased transaction volumes and more complex financial reporting requirements. This flexibility extends to accessing specialized expertise for specific projects, such as financial modeling for loan applications or due diligence for potential acquisitions. When Your Small Business Needs Fractional Accounting Several clear indicators signal that a business has outgrown basic accounting software and DIY financial management. Transaction volumes that require more than a few hours weekly to manage suggest the need for professional support. Similarly, businesses facing complex financial situations such as multiple revenue streams, inventory management, or multi-state operations benefit significantly from accounting expertise. Specific business milestones and growth phases may trigger the need for fractional accounting services: Companies preparing for bank loans require professionally prepared financial statements and cash flow projections. Businesses seeking investors need sophisticated financial reporting and analysis that demonstrates growth potential and financial stability. Companies facing audits or regulatory scrutiny require expert preparation and representation. Expanding businesses need cash flow management, budget planning, and financial controls to support sustainable growth. Companies considering new markets, products, or services require financial analysis to evaluate opportunities and risks effectively. Making the Strategic Investment in Your Business's Future Fractional accounting represents more than just a cost-saving measure; it constitutes a strategic investment in your business's financial health and growth potential. The combination of professional expertise, cost efficiency, and operational flexibility creates a foundation for sustainable business success that few small businesses can achieve through other means. ​At First Steps Financial, we offer a range of professional accounting services, including fractional accounting, bookkeeping, financial advisory and consulting services, and strategic guidance. Our experienced team understands the unique challenges small businesses face and provides tailored solutions that evolve with your company. We’re here to alleviate financial stress and enhance your business growth potential. Let’s connect.
By Alisa McCabe September 5, 2025
Understanding the Strategic Role of Small Business Accountants Many entrepreneurs struggle with a common dilemma: knowing when to step back from certain responsibilities and bring in professional support. You understand your business better than anyone, but the complexity of business finances requires specialized expertise that goes far beyond basic number-crunching. Small business accountants serve as far more than data entry specialists. These professionals act as financial strategists, business advisors, and operational efficiency experts rolled into one. They bring analytics to your financial decision-making process while providing insights that help you reshape how you view your business's potential. The 7 Critical Warning Signs ​Navigating the financial landscape of a growing business requires keen awareness and proactive planning. The following warning signs reveal critical moments when small business owners should consider professional accounting support. Sign 1: Your Financial Records Create More Confusion Than Clarity When reviewing your books feels like deciphering a foreign language, and you spend more time trying to understand where your money went than planning where it should go next, you need to take decisive steps to bring clarity back. Disorganized financial records don't just create headaches; they prevent you from making informed decisions about inventory, staffing, marketing spend, and growth investments. If reconciling accounts has become a monthly nightmare or you're unsure about your true profitability, a professional bookkeeper can serve as a trusted partner to restore order. Sign 2: Cash Flow Unpredictability Keeps You Awake at Night Successful businesses often experience the paradox of being profitable on paper while struggling with actual cash availability. When you find yourself constantly worried about meeting payroll, paying suppliers, or having enough working capital for unexpected opportunities, it's time to consider professional help. Accounting professionals excel at creating cash flow forecasting models that turn unpredictable financial swings into manageable, anticipated patterns you can plan around. Sign 3: Business Decisions Happen in an Information Vacuum Every strategic choice, from hiring decisions to product launches, should be grounded in solid financial data. If you're making important business decisions based on gut feelings rather than concrete financial analysis, you're operating without one of your most powerful tools. Professional accountants create comprehensive reporting systems that provide real-time insights into which products, services, or customer segments drive profitability and which ones drain resources. Sign 4: Rapid Growth Has Outpaced Your Systems Success can create its own hurdles. The simple systems you used initially become inadequate when transaction volumes increase or you manage multiple revenue streams. Small business accountants specialize in scaling financial infrastructure to match business growth. This ensures that expanding operations don't collapse under their own administrative weight. Sign 5: Compliance Requirements Feel Overwhelming As businesses evolve, regulatory obligations multiply. New licensing requirements, industry-specific reporting standards, employment regulations, and operational compliance demands can consume your time and mental energy. Rather than becoming an expert in every regulatory nuance, engaging a professional allows you to ensure compliance while focusing on activities that directly drive revenue and growth. Sign 6: Financial Planning Extends Beyond Next Month When your business planning involves longer time horizons, investment considerations, or funding discussions, rudimentary financial tracking becomes insufficient. Whether you're contemplating expansion, considering acquisition opportunities, or preparing for investment rounds, fractional accounting firms provide the sophisticated financial modeling and analysis that informed decision-making requires. Sign 7: You're Leaving Money on the Table Perhaps the most subtle but costly sign involves missed opportunities for financial optimization. This might manifest as poor vendor payment timing, suboptimal pricing strategies, or failure to identify the most profitable aspects of your business. A fractional professional can help you identify these hidden profit centers and cost reduction opportunities. The Fractional Advantage for Growing Businesses ​Fractional accounting services provide access to financial expertise without the overhead costs associated with full-time staff positions. With a fractional accountant on your team, you stay in the driver’s seat armed with senior-level expertise in your corner, ready to help you seize opportunities, cut through complexity, and gain a competitive edge. Fractional accountants often bring years of experience across multiple industries and business stages, offering insights that come from seeing diverse challenges and solutions. The scalability factor makes fractional arrangements particularly attractive. As your business grows, services can expand proportionally. During slower periods, you're not paying for unused capacity. The investment in professional accounting support typically pays dividends far beyond its cost through improved decision-making and operational efficiency. Ready to transform your business's financial strategy? At First Steps Financial, we offer tailored accounting solutions that help you turn potential challenges into meaningful opportunities. You’ve already proven you can build a thriving business; now take the next winning step. Let’s design a financial strategy that keeps you ahead of the game. Let’s connect.

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