The 3 Best Business Books I Read in 2022

This is the time of year I reflect back on 2022 and think about what worked well and what didn’t. I love belonging to my Smart Boss Business Book group. It is composed of amazing women who share their experiences and how they are applying what they learned from the books we are reading.

Atomic Habits by James Clear.

His theory on making small changes that have big results was really applicable to every part of my life. He presents the Four Laws of Behavior Change as a simple set of rules that we can use to build better habits. They are: 


  1. Make it obvious 
  2. Make it attractive
  3. Make it easy 
  4. Make it satisfying


He also suggested stacking habits to make them more ‘sticky’. I had been wanting to start some type of exercise program to improve my skiing and tennis game. I also wanted to watch more YouTube videos on ways firms like mine were using QuickBooks Online (QBO) in different industries. 


Boom! Thanks to habit stacking, I was watching videos while I walked on a treadmill for 30 minutes every morning. Even the walking and watching started small, I picked short videos, first five minutes and then made them longer every day to increase the amount of time I was walking. I was consistently walking 30 minutes a day in no time and ready to do any sport. I also learned a lot about QBO in different industries.


I love that he really goes away from the norm of setting goals and focuses on the system and who you wish to become. We are always setting goals for ourselves and I haven’t stopped doing that but I do it with a system that will help achieve who I want to be. Look out world!

The Power of What You Don’t Know by Adam Grant

Adam Grant has an interesting way of looking at situations and providing alternative views for you to consider, using humility and skill, like a scientist. He points out that we typically have three mindsets.


“As we think and talk, we often slip into the mindsets of three different professions: preachers, prosecutors, and politicians. In each of these modes, we take on a particular identity and use a distinct set of tools. We go into preacher mode when our sacred beliefs are in jeopardy: we deliver sermons to protect and promote our ideals. We enter prosecutor mode when we recognize flaws in other people’s reasoning: we marshal arguments to prove them wrong and win our case. We shift into politician mode when we’re seeking to win over an audience: we campaign and lobby for the approval of our constituents.”


Instead, he puts forth that we should be thinking like scientists, being actively open-minded, searching for reasons why we might be wrong – not looking for things to reinforce what we already know- then revising our views based on what we learn.


Grant also provides ways to help others see new possibilities using ‘motivational interviewing’. He suggests that you do this by asking open-ended questions, using reflective listening and affirming the person’s desire and ability to change.


I once again found this book applicable in all areas of my life. I was able to practice thinking like a scientist when my team would bring situations to me and I wanted to go down one of the 3 mindsets. This book also made me think more about communications with family members and how I could improve those conversations too.

You Are a Badass at Making Money by Jen Sincero

I was a little hesitant to read this book. I thought it would not be as useful as other books that I had read. As a group we were used to books that gave us clear paths to action. This was more of how to change your attitude and get a healthy relationship with money and use it to create a successful life. I loved her definition of Rich: “Able to afford all the things and experiences required to fully experience your most authentic life” That started me thinking differently about my life and what my current mindset was.

The walls of your comfort zone are lovingly decorated with your lifelong collection of favorite excuses.

I felt like I had a good relationship with money and I think I still do but this definitely made me realize I had put up walls for no reason. I put boundaries on my thinking about how much money I could make and what it took to do it. I told myself stories (excuses) about why I couldn’t make unlimited money.I have 6 kids and my focus is on them (true..but…) and I wanted more than just money, I want a life of interactions with my kids, travel,and fun. I realized I can have all three so why limit my dreams to only what I have decided is possible? 


My three main takeaways:


  1. Money isn’t evil and if you have an adversarial relationship with it, you will keep from realizing your full potential.
  2. Putting positive energy out into the universe, especially about finances, will do wonders to improve your situation.
  3. To make your money goals become reality, get specific about the amount of money you want to have and how you will use it.


She really pushes you to think beyond what you have in front of you and to ask the universe for help. When she starts to talk about the ‘universe’ I wanted to shut down my thoughts, as it sounds very intangible and admittedly a little too out there for me. But having read The Power of What You Don’t Know, I tried to use my scientist mode to lean into this and wrap my head around it. 


It is a different way of thinking and then again it isn’t. She likened it to the voice in your head, a spiritual guide or knowing that there is something bigger than you at work here. Ok, I can get on board with that and delve deeper into changing my attitude to fit with this new outlook on making money. This is an easy read – she is funny and very authentically herself. I really enjoyed reading about someone else’s journey and taking tips from her experiences and applying them to my life.


While we read several books in 2022, these three really made an impact on the way I work, lead my team and my life. I highly recommend them and if you want to continue the conversation or join our women’s Smart Boss Business Book club, email me (Alisa@firststepsfinancial.com) and I will get you on our list!

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Don't Let Your Revenue Get Tangled: Mastering Your Accounting for Multiple Streams of Income

By Alisa McCabe • March 27, 2026
The Hidden Cost of Poor Income Categorization Many business owners overlook a critical distinction between revenue growth and profit visibility. A coaching business that expands into digital courses might celebrate new revenue, only to discover later that customer acquisition costs for the course channel exceed those for one-on-one services by 300 percent. Without tracking multiple streams of income separately, this inefficiency remains invisible until it's already consumed months of resources. Payment processors compound this problem. Payment platforms often batch deposits from multiple sources into single transfers. Marketing expenses, software subscriptions, and fulfillment charges blur together in expense accounts. The result: financial statements that show impressive top-line growth while actual profitability deteriorates undetected. Expense allocation errors are particularly insidious. When a single advertising campaign drives sales across three revenue channels, business owners often make a false choice: assign the entire campaign cost to one channel, or divide it equally across all three. Both approaches distort reality, preventing accurate comparison of which channel actually generated the best return on that investment. multiple income streams Designing a Financial Architecture for Clarity Sophisticated businesses separate income sources at the categorization level, not just in monthly reports. This means distinct income accounts for each revenue channel. Consulting fees, product sales, course revenue, subscription income, and affiliate earnings each occupy their own account. This granular approach serves multiple purposes beyond simple tracking. It enables accurate gross margin analysis for each channel. A high-revenue offering might carry dramatically different profit margins than a lower-volume stream. Without this distinction, margin improvements in one area mask deterioration in another. Monthly profit and loss statements should break down revenue, direct costs, and allocated overhead by channel. Direct costs attach to specific streams: fulfillment expenses for physical products, hosting for digital courses, or subcontractors for consulting projects. Allocated overhead requires more thoughtfulness. If you spend $3,000 monthly on business insurance that protects all operations equally, you might allocate proportionally to each channel based on revenue percentage. This structured approach transforms accounting from a compliance burden into a strategic tool. Entrepreneurs can identify which channels justify expanded investment and which consume attention without generating proportional returns. The Strategic Evaluation Framework for Multiple Streams of Income Armed with accurate financial data, you can make informed decisions about which streams of income deserve continued development. Performance evaluation should consider not just revenue, but also: Growth trajectory Profit margins Scalability, and Alignment with your long-term vision A channel generating consistent revenue with minimal oversight warrants different treatment than one requiring constant attention for modest returns. Similarly, high-margin offerings deserve different strategic prioritization than high-volume, low-margin streams. Sometimes the best decision is discontinuation. Eliminating underperforming offerings frees resources, reduces administrative burden, and allows focus on your strongest opportunities. Build Financial Clarity That Supports Growth Whether you operate two revenue channels or ten, financial clarity remains non-negotiable. The complexity introduced by multiple streams of income isn't solved by working harder or hoping for better results. It's solved through intentional structure and consistent execution. First Steps Financial helps entrepreneurs strengthen their financial systems through fractional bookkeeping and financial consultation services designed for growing organizations. Clear reporting and organized accounting structures provide the insight needed to manage expanding revenue streams with confidence. If you want greater clarity around your income channels and accounting structure, connect with us to start building a system that supports your growth.

Leading vs Lagging Indicators: Financial Metrics Small Business Owners Need to Know

By Alisa McCabe • March 9, 2026
What Are Lagging Indicators? Lagging indicators measure results that already occurred. They confirm outcomes after decisions have played out, making them useful for evaluation and reporting. Common examples include: Net profit or loss Historical revenue growth Accounts receivable aging Customer acquisition cost calculated after campaigns conclude These figures are concrete and easy to pull from records, which makes them popular during reviews or planning sessions. Their strength lies in clarity. They show whether goals were met and whether strategies delivered results. Their weakness is timing. Once the numbers appear, the opportunity to influence them has passed. Adjustments based on these readings affect future periods, not the one already closed. What Are Leading Indicators? Leading indicators focus on signals that suggest what may happen next. They do not guarantee outcomes, yet they provide early insight into momentum and risk. Examples include: Sales pipeline value Website traffic paired with conversion behavior Engagement trends Cash flow projections Quote-to-close ratios These measures require consistency and discipline, since they depend on timely updates and thoughtful interpretation. Their advantage is foresight. They give leaders room to respond before challenges escalate. Their limitation is complexity. Tracking them takes effort, and interpretation can feel less certain than reviewing completed results. Why Small Businesses Need Both Lagging measurements validate whether a plan was successful or not. They answer questions about effectiveness and efficiency after the fact. Leading signals provide the chance to adapt sooner. They highlight potential shortfalls or opportunities while there is still time to act. Using both creates balance. One confirms reality, while the other shapes preparation. Together, they support steadier decisions and reduce surprises. How to Get Started Begin by identifying two or three lagging results that reflect success in your industry. Choose figures that clearly connect to sustainability and cash health. Next, select two or three leading signals that influence those outcomes. For example, if collection timing affects cash availability, monitor invoice trends and projected inflows. Use tools like QuickBooks Online or customized dashboards to keep information visible. Schedule regular reviews weekly or monthly and commit to acting on what you see. Consistency matters more than volume. Turn Leading vs Lagging Indicators Into Action Understanding which signals matter is one step, but interpreting them accurately and applying them consistently is another. At First Steps Financial, we help organizations connect financial metrics with daily decisions through fractional bookkeeping and consultation. Our role is to guide you toward clarity, not overwhelm you with data. If you want support setting up meaningful indicators and using them with confidence, let’s chat.

Protecting Your Investment: What to Consider Before You Sign a Small Business Partnership Agreement

By Alisa McCabe • February 24, 2026
Defining Roles, Authority, and Accountability Partnerships struggle most when responsibilities overlap or remain vague. Each participant should understand their scope of authority, operational duties, and decision-making rights . Consider how daily choices will be handled. Determine who oversees operations, who manages finances, and who represents the organization externally. Clarity supports efficiency and reduces friction. Written definitions also help when circumstances change. Growth, staff additions, or market shifts can test informal arrangements, while documented expectations provide stability. Capital Contributions and Ongoing Commitments Money is often the most sensitive topic in any business partnership agreement. Initial contributions should be clearly documented, including cash, assets, or services provided at the start. Equally important is understanding future commitments. Decide how additional funding needs will be handled. Will partners contribute proportionally, seek outside financing, or pause expansion plans? Addressing these questions upfront avoids resentment and protects working relationships. Transparency around financial considerations builds confidence and aligns priorities. Profit Sharing, Draws, and Cash Flow Planning Sharing profits seems simple until timing and distribution enter the conversation. Agreements should outline how earnings are allocated, when distributions occur, and what happens during lean periods. It is also wise to distinguish between compensation for active involvement and returns on ownership. Mixing the two can cloud performance discussions and strain cash availability. Clear policies help ensure stability, especially when one partner depends more heavily on income from the organization than another. Exit Paths and Conflict Resolution Even strong partnerships can change over time. Planning for exits does not signal mistrust. It reflects foresight. Outline how ownership transfers occur, how valuations are determined, and what triggers a buyout. Include processes for resolving disputes without disrupting operations. Having a roadmap for difficult scenarios protects both the investment and the people involved. Turning Planning Into Financial Clarity A strong business partnership agreement is more than a legal formality; it's an investment in your business's future and the relationship at its core. The effort you invest in planning now pays dividends through smoother operations, fewer misunderstandings, and stronger trust between partners. However, partnership agreements don't exist in a vacuum. They need to align with your actual financial realities: cash flow patterns, equity structures, and long-term sustainability goals. At First Steps Financial , we help businesses gain financial clarity through fractional bookkeeping and financial consultation services. We’ll navigate the numbers so you can focus on running your business and building a solid partnership. Let's connect.

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